Survey Results

This survey has been quite useful in terms of concluding our artists name - we were pretty sure this was going to be the name of our artist but this has helped confirm it.

The first question tells us that 2/3 of our target audience believe the name fits our genre; this is a clear majority and the remaining 1/3 could just believe it because they are not familiar with the range of grime artist names out there currently.

Question 2's results showed very good signs for us: if our target audience can remember the name of our artist easily - which almost 90% could - then we are on to a winner in terms of branding.

Number 3 shows that the etymology of 'Adonis' is unclear, however this is not a worry - if anything, we could argue it means our audience will be captivated and interested to research why he is called this.

4 shows a variety of responses: some know it is a greek god, others associate it with a brand, and some thing of a movie. This is a good sign for our branding, as any association is good for memory, meaning 'Adonis' is a quality name for our artist.