Both the album cover and track-list show a grey and blackish color scheme. This is probably to reflect some of the bleak content that some songs may contain. The color palette also suggests a hint of nostalgia within the albums music and perhaps some of the videos. The track-list is written in Kendrick Lamar's handwriting to emphasize that this album is a reflection of his own creative mind.
This is the promotional video for Kendrick Lamar's 'To pimp a butterfly'. The video showcases the cities that Kendrick Lamar has been to and just how popular he is and his appeal to many different people.
This is a music video for the single 'King Kunta' from the album. The video features Kendrick Lamar and some 'friends' wearing older fashion clothing. This can be interpreted as an intertextual reference to the album cover which can also be considered nostalgic. There is also the appearance of famous black leaders. This could be an intertextual reference to the color palette of the album cover as it features a crowd of black people in front of the white house.
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